The splitting value: analyzing the value of buying in separate lots

The Impact on Consumer Buying Behaviour: Cognitive Dissonance

The theory of “cognitive dissonance” is of great importance in consumer behavior and marketers have lots of interest in analyzing the post purchase behavior of consumers experienced by them. This paper has explored the factors that create cognitive dissonance in consumer buying decision making particularly among the consumer goods purchaser in the city area. Some of these are family status, rel...

Investigation of indirect role of prediction of customer value, customer satisfaction, and direct role of customer value creation and loyalty on organization position in competition market: experimental study (under study: Iranian civil companies)

Organizations in addition to creating and delivering value to their customers, so that while they satisfy their customers, they can also make profit from it. Many researches have been conducted about predicting the customer value and in some of them, the customer lifespan and the customer value have been discussed, though the combination of these two is a new work. The main purpose of this rese...

Estimation of Plunge Value in Single- or Multi-Layered Anisotropic Media Using Analysis of Fast Polarization Direction of Shear Waves

Estimation of the fast polarization direction of shear seismic waves that deviate from horizontal axis is a valuable approach to investigate the characteristics of the lower crust and uppermost mantle structures. The lattice preferred orientation of crystals, which is generally parallel to the downward or upward flow of the mantle or crust, is an important reason for the occurrence of fast axis...

Analyzing the Structure of Pattern and Color of Shirting Fabrics and Predicting their Production and Prioritizing the Factors Affecting their Buying

Economic Valuation of the Shadegan Wetland

The Shadegan Wetland is located in the southwest of Iran. It is one of the wetlands internationally registered in the Ramsar Convention. Thanks to its variety of functionalities this wetlands has provided the local people with lots of job opportunities. Nowadays, as a result of located in the oil fields, this wetland is threatened by many of the projects run in its vicinity, like oil exploratio...